Head or Tail?: Japan’s Favorite Snack “Taiyaki”

A beloved fixture of everyday life, taiyaki is a fish-shaped confection bursting with sweet an bean paste. A unique culture has developed around the food, including strong opinions about whether to eat it starting from the head or the tail. We visited Naniwaya, Japan’s oldest taiyaki shop, to learn more about this sweet treat.

https://www.nippon.com/en/guide-to-japan/gu900222/